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Test the Effectiveness of Changes to Your Blog 

As with your main site and your copy, it is important to test the effectiveness of changes to your blog.

Test Your Copy 

Testing your copy is important. The difference between a 1% and 2% conversion rate means serious differences in terms of profits.

Test Your Headlines 

Always test headlines. After you create one, modify it 3, 4, or 5 times. And then test each modification one after another. See which one works best; and adopt it permanently.

Track and Test Changes to Your Site 

Make changes to your site and see how visitors respond. This should give you insights into how you can improve the sales process.

Track Your Website Visitors 

Use your traffic statistics package to follow the paths of some of your visitors. Find out what they look at; how they react to things; and what triggers them to buy.

Try New Things 

As with many things in life, it is easy to fall into a rut and keep doing the same things again and again. Don’t do this with your business. Constantly try new things, innovate, and expand.

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Mbah Qopet Updated at: 13.10.12