Half of the Challenge is Following Through
Coming up with an idea and a plan isn’t enough. Following through is just as difficult and important. This is why it is important to practice being consistent; and to practice forcing yourself to move forward, even when you don’t feel comfortable doing so.
Half of Your Traffic Will Come from 10% of Your Work
Much of your traffic will come from 1-2 marketing campaigns that work very well. This is why it is important to test and track your marketing campaigns—so you can keep the ones that work and drop the ones that don’t.
Half-Finished Projects Don’t Bring in Half as Much Revenue
Half-finished projects don’t sell. So, instead of creating 3 different half-finished projects, complete and market 1 product.
Haste Doesn’t Always Translate into Waste
Haste doesn’t always translate into waste. In particular, when it comes to creating products, it is better to do it fast, get it wrong, and make corrections than it is to spend weeks trying to create the “perfect” product.
Have A Back-Up Plan Ready
Back-up plans are crucial. They give you something to do as soon as the original plan doesn’t pan out. Keep 1 or 2 plans on the back burner, so that you can refer to them if things don’t go well.
How to Advertise without Going Broke
While it may not seem intuitive, advertising with Google AdWords and other cost-per-click advertising services is the best way to control your costs. You very clearly pay according to quality; and you have direct control over the entire process, including the budget.
How to Avoid Getting Burnt Out
Burn out is very common among Internet marketers. After the honeymoon phase of owning your own business, the long hours and the irregular pay may get overwhelming. If this is the case for you, then you need to get in the habit of taking breaks, going on vacation, and doing whatever you can to avoid getting burnt out.
How to Avoid Going Broke while You Build Your Business
When building your Internet-based business, it is important that you do not overspend. Otherwise, you could end up broke before you make any headway towards a successful business. For this reason, it is a good idea to cut out extraneous spending on ebooks and software—and instead seek free and open source alternatives.
How to Boost Your Blog Traffic in One Week
Begin tagging all of your blog entries and pinging them to www.pingoat.com . This will automatically add your entries to social bookmarking sites and blog directories. For a moment, your entry will be at the top of the results, which will probably generate at least a few visits.
How to Buy Competing Sites
If you’re struggling to expand your current business, consider buying a closely related business using the marketplace at http://www.sitepoint.com . You will not only gain the customer base, business tem plate, and credibility of the existing business, but you will also learn how it operates, so you can import that knowledge into your current model.
How to Choose the Terms for Re-Sale Rights Licenses
If you’re planning to sell your own re-sale rights products, you will need to come up with a term s-of-use agreement. This will specify which uses are and are not legal. For instance, you m ight make it legal for people to resell the articles, but not to resell them to other resellers.
How to Create a Viral Report
Take one of the best marketing strategies you know. Write it up in a 5-10 page report. In that report, link to your site in multiple places, but not to other sites. Give the report away for free and encourage others to do so.
How to Create a Viral Video
Similar to a viral report or ebook, a viral video must start with a good idea. From there, use CamStudio or Camtasia to create a video and then post it on YouTube. Finally, promote it from your site and hope that it catches on.
How to Find a Good Website Template
Today, the Internet abounds with many high-quality, free website templates. One site that offers such templates is http://www.oswd.org .
How to Find Good ClickBank Products
In addition to selling your own products, you should consider selling affiliate
products. One good place to find them is on ClickBank. In particular, look for
products that have high commissions and high gravity scores.
How to Find New Markets for Your Product
Once you have created a viable product, the only task that remains is marketing it correctly. This not only means creating a good salespage, but also finding many new markets in which to sell it.
How to Flip Sites
One way to make money as an Internet marketer is to flip sites. You can buy them originally at http://www.sitepoint.com , monetize them better, track the earnings, and then resell them again.
How to Get Good Copywriting Tips
The best way to get tips about your salesletter is to post it on a copywriting forum, such as http://www.warriorforum.com/copywriting-forum/ . Let other copywriters rip it apart, make suggestions, and guide you in the right direction.
How to Hook High-Quality JV Partners
Finding high-quality JV partners is an important part of expanding your business. This is why it is critical that you be especially careful when soliciting potential JV partners. Make sure that you send a clear, well-thought-out proposal.
How to Generate Traffic through Word-of-Mouth Strategies
Many Internet marketers do not realize this, but word-of-mouth strategies are often the most effective. This is why it is important to ensure that your customers are satisfied and spread the word.
How to Generate Traffic with PLR Articles
If you have private label content articles, you can always re- write them slightly (perhaps to 50% uniqueness). You can check the uniqueness on http://www.dupecop.com . Once you have completed this process, you can add them to your website.
How to Improve Your Business Continuously Over Time
Many Internet marketers m ake large, discrete changes to their businesses at given points in time. However, some of the more successful marketers operate on Toyota’s continuous improvement m odel. Each day, they look for tiny, new things that they can do to improve their business’s outcomes.
How to Improve Your Salesletter Headlines
One good way to improve your salesletter headlines is to incorporate psychological triggers. This includes words like free, proven, tested, shocking, and m ysterious, which elicit strong responses from readers.
How to Improve Your Salesletter’s Call to Action
Keep your call to action short and to the point. Quickly reiterate a reason why it is vital that the customer purchase now; and then direct them to do so.
How to Improve Your Salesletter’s Conversion Rate
Before you send traffic to your salesletter, it is vital that you optimize its conversion rate. You can do this by sending small amounts of traffic to the salesletter; and then tweaking individual elem ents to see what works best.
How to Improve Your Search Engine Ranking Positions – Tip 1
One easy way to im prove your search engine ranking positions is to purchase ghostwritten articles that are optimized for particular keywords. You can then upload these articles to your site. Once Google and other search engines spider your site, those pages will appear m ore favorably in the rankings.
How to Improve Your Search Engine Ranking Positions – Tip 2
Another way to improve your search engine ranking positions is to create a blog as an extension of your site. You can then ping the blog, which will generate one-way, inbound links to your site on blog directories.
How to Improve Your Search Engine Ranking Positions – Tip 3
One way to improve your SERPs is to write articles and add them to article directories. This will generate one-way, inbound links to your site from high-PR sites.
How to Improve Your Search Engine Ranking Positions – Tip 4
You can improve your SERPs by re-optimizing existing pages on your site. Find keywords that receive a lot of searches, but for which there are few existing pages. Then intersperse these keywords through existing content.
How to Improve Your Search Engine Ranking Positions – Tip 5
If your current content is very keyword dense, consider removing some uses of the keyword. Google many penalize you if it looks like your content is keyword-stuffed.
How to Improve Your Search Engine Ranking Positions – Tip 6
Comment on blogs and include a link to your site in your signature. This can help to improve your search engine ranking positions.
How to Increase the Response Rate of Emails
One way to increase the response rate of your emails is to use psychological triggers in the subject line. Words such as free, shocking, proven, and explosive will draw attention and prompt curiosity.
How to Launch a Product – Tip 1
An important part of any launch is getting other marketers involved. Spend the time to find potential business partners; and to encourage them to get involved by offering m onetary incentives, such as larger commissions for launch-event sales.
How to Launch a Product – Tip 2
Sometimes, getting high-profile people involved with your launch is m ore important than earning commissions from them. Consider emailing a few high-profile individuals in your niche and offering to let them have 100% commissions on the launch date.
How to Launch a Product – Tip 3
Instead of putting the product up for sale and starting the marketing campaign at the same time, start the marketing campaign first. Create a salesletter and put a countdown timer on it. Talk about it in forums and on your blog.
How to Launch a Product – Tip 4
Provide joint venture partners, affiliates, and others involved in your launch event with promotional materials. The better prepared they are, the more sales you can expect.
How to Make a Squeeze Page – Tip 1
For starters, write 1 paragraph of persuasive text and then combine it with a form generated by your autoresponder.
How to Make a Squeeze Page – Tip 2
Always keep the opt-in form above the fold. This has been shown to significantly increase conversion rates.
How to Make a Squeeze Page – Tip 3
Always include a line of text that explains that you hate spam and will not sell the information of people who opt-in under any circumstances.
How to Make a Squeeze Page – Tip 4
Split test your original salesletter against one that uses a custom opt-in form with arrows pointing at the blank fields. If this approach works better, adopt it over your original form.
How to Make Money from Re-Sale Rights
If you don’t want to lose that 25-50% of the product price from selling as an affiliate, you may want to consider purchasing re-sale rights to a product. This will allow you to sell it for the full purchase price.
How to Make Money with Free Reports – Tip 1
The first step to making money with free reports is to get one. Start by coming up with a topic; and then hire a good ghostwriter to complete the job for you.
How to Make Money with Free Reports – Tip 2
Once you have a free report to work with, use it as bait in all of your forum signatures. Allow people to download the report for free when they visit your site and subscribe to your newsletter.
How to Make Money with Free Reports – Tip 3
Include multiple affiliate links in your free report; and then give your report away for free to as many people ask you can. If they read it and follow the affiliate links, you’ll end up with residual income for a long time into the future.
How to Make Money with Free Reports – Tip 4
Give your report away for free. And encourage others to do so. The further they spread it, the more your name will be recognized.
How to Make Money with Reports
Allow others to sell your report, but charge them a small fee for the resale rights.
How to Make Money by Re-bundling Products
Re-bundling is an easy way to m ake money from old products. All you have to do is take some ghostwritten articles and transform them into a report; or take a report and transform it into articles. You can then sell the resulting products.
How to Make Your Site Sales-Friendly
When it comes to sales, many sites are their own biggest enemy. For instance, they might not allow a buyer to buy until the very end of a salesletter, rather than at multiple points in the letter. These types of sm all mistakes can make the difference between a high-converting site and a low-converting site.
How to Maintain Sales Momentum After the Product Launch
One trick to keep the momentum rolling after the launch event is over is to save some ammunition. That is, keep a few special bonuses, discounts, and sales for 1-2 months after the launch event is over to inspire some interest.
How to Market Your Business with Facebook – Tip 1
Before you can do anything else to market your business with Facebook, you must create an account; and then spend the time to familiarize yourself with its features. This will pay off down the road.
How to Market Your Business with Facebook – Tip 2
Once you have familiarized yourself with Facebook, begin adding friends, family members, and business associates. This is all an important step in building a legitimate profile an immersing yourself in social networking.
How to Market Your Business with Facebook – Tip 3
Use status updates to alert business associates and members of your network to the projects you are working on. For instance, you might m ention that your team just finished creating the software for a particular project. This may solicit interest from potential business associates; and could spur a joint venture with very a little effort.
How to Market Your Business with Facebook – Tip 4
Add gurus and well-known individuals in your niche as friends. They will see your status updates and potentially read your profile (which should contain a link to your site). Again, this can be a great way to generate joint venture partnerships.
How to Market Your Site for Free
You can m arket your site for “free” through the following methods: 1) article marketing, 2) link exchanges, 3) banner exchanges, 4) list swaps, and 5) forum posting.
How to Market Your Site Using Forums
Forum posting is one of the more effective marketing strategies. The key is to initially find forums related to your niche at a site like http://www.big-boards.com . Once you do this, join the forum, post regularly, and create a signature that includes a link to your site.
How to Monetize Your Site with AdSense
If you have an existing site that receives traffic, but is not monetized, consider adding AdSense ads. This is an easy and cheap way to generate revenue.
How to Pick Colors for Your Website
The background color you pick for your website or salesletter is important. It will influence the mood of your visitors in ways you might not understand. In particular, if you want your customers to relax and read casually, you should pick a light blue. If you want them to feel pressure and take action, you should pick a red background.
How to Pick the Right Niche
When you look for a new niche to sell in, you should do three things: 1) perform a thorough keyword analysis to determine whether or not it is a profitable niche; 2) try to discern how crowded the niche is; and 3) determine how hard it will be to enter that niche.
How to Use Traffic Exchanges
Traffic exchanges, such as http://www.trafficswarm.com allow you to post an advertisement for your site. In exchange for “views” on an autosurf rotation, you must view other websites. These are generally free to use, but may consume a lot of your time.
How to Use Twitter with Your Business– Tip 1
Before you do anything else with Twitter, you should create an account and familiarize yourself with how it works, so that you avoid looking amateurish when you launch your marketing campaign.
How to Use Twitter with Your Business – Tip 2
Search trending topics for items related to your niche. Follow the tweets to people who might be interested in your products; and then follow them. If you do this enough, this will generate a large list of potential customers.
How to Use Twitter with Your Business – Tip 3
Once you have a lot of followers on Twitter, it is time to reap a return. You can do this by tweeting about a product, a sale, or som ething related to your business. Just remember to keep your comm ercial tweets sandwiched between many, many non-commercial tweets that are useful and inform ative.
